Flying Flea

THE BRAND

Flying Flea is Royal Enfield‘s new electric brand that merges heritage and modernity: inspired by the iconic motorcycle of the 1940s, it offers a lightweight, authentic and technologically advanced design. A 100% electric riding experience designed for those who don’t want to give up either style or functionality.

ACTIVITIES

• Involvement and invitation of journalists and content creators to EICMA for the press conference for the launch of the new FF S6
• Press office activities aimed at publications in non-motorcycle sectors (lifestyle, tech, green and general interest), both on the new motorcycle and the brand in general