Every year, as June arrives, corporate logos turn rainbow-colored. This phenomenon is known as rainbow washing, and in the world of marketing it has become one of the most debated, criticized

According to several analyses the platform appears to be reducing the visibility of content perceived as overly artificial or clearly generated by AI without any meaningful personal contribution.

Google has introduced Gemini Omni. And this time, it’s not just an incremental update: AI video generation takes a qualitative leap that reshapes the landscape of content creation.

Working from home is not the same as living better. And yet many companies continue to use the two concepts as if they were interchangeable. Meanwhile, true work-life balance, the kind that affects gender equality, mental health, and organizational culture, remains largely unresolved.

Tuesday, May 12, as part of the activities of the international MORE network, of which MiRò is a member, we attended a webinar that put a question on the table that anyone working in communication and marketing can no longer postpone

In recent months, Meta has integrated artificial intelligence capabilities directly into its platforms across multiple fronts at once.

For years, the communications industry has talked about “mature influencer marketing.” But what does maturity actually mean when most brands still treat creators as advertising inventory to be bought campaign by campaign?

Fuorisalone as a Narrative Stage. What does Milan Design Week 2026 teach us about how major brands communicate?

Agentic marketing is an operational model in which autonomous AI agents plan, execute and optimise marketing activities without the need for continuous instruction from a human being.